New Zealand’s off-peak seasons appeal to visitors from India.

Key market insights: 

• Between April 2023 – April 2024, 87,000 Indian travellers visited New Zealand, with 23,000 of them being holiday visitors
• The average length of stay for holiday visitors is 10 days
• 77% of visitors from India arrive during New Zealand’s off-peak seasons (March – November)
• Indian visitors spent $402 million in New Zealand, with $106 million by holidaymakers. The average spend per trip was $4,621, rising to $4,031 for holiday visitors.
• There are 18 million people across three cities in India (New Delhi, Bangalore and Mumbai) that are seriously considering visiting New Zealand
• Most visitors from India favoured natural attractions like walks and hikes, mountains and lakes, and geothermal attractions. Over two thirds of Indian holiday visitors visited a place of Māori significance across the seasons.